Advising companies from product concept to launch

The Digital Life Consulting Group advises consumer electronics and consumer technology companies at various stages of a product’s development and life. We’re just as comfortable coming in as early as the product concept phase or as late as the period leading up to a launch. No matter when you call on us, we’re gung-ho to make your product sing. (And on key.)

Need information about an industry to better understand where your product fits in? We’re there with market intelligence. Curious to know your product’s strengths and weaknesses? We’re there with product analysis. Not sure how to convey your product’s unique selling proposition? We’re there with positioning and messaging. Ready to launch your product? We’re there with the best way to get it out there.

In the spirit of full disclosure, The Digital Life Group believes that a consumer technology product is a consumer product first and a technology product second. Translation: It’s not about the product (read: ego). It’s about what it does for the end user (read: sales).

The Digital Life Group is the brainchild of the irrepressible Josh Weinberg, who has been providing PR, product and launch expertise since 1989. The company was born from Josh’s love of technology, gadgets and what he calls Digital Life products.

Digital Life products are the cool gadgets that make our lives easier. They are the technologies that don’t require reading a boring instruction guide before operating. When you get a gadget that you can start playing with right out of the box, that’s Digital Life. And most important of all, when a technology solves a problem and causes excitement instead of frustration that’s what Digital Life is all about.

And that’s what you’ll get when you work with Digital Life Consulting Group. A team of tech lovers that is ready to work with you right out of the box. No instructions necessary.